Lead-magnet readiness / SP-LM-LOCAL

Draft the download path before opening a capture system.

A no-form local review surface for the Start Here pack. It packages the landing promise, value preview, privacy and delivery checklist, first metric, and approval locks before email provider, analytics, deployment, or public download capture are connected.

Review landing copyCompare launch doorsOpen Markdown sheetBack to approval card
StatusLocal no-capture draft
PurposeReview value + delivery
AllowedCopy, checklist, QA
BlockedEmail, analytics, deploy

Command brief

The lead magnet must earn trust before it asks for an email.

This draft answers what the visitor receives, why it is useful, what it does not promise, how privacy and delivery would work later, and which live systems remain locked until Tim approves them.

10-year-old mode

Show the worksheet before asking for anything.

Explain the pack, preview the seven files, promise honest delivery, and keep AI in the helper lane. If that is not clear locally, do not connect an email box yet.

Draft landing copy

Use this only if Tim later approves a free lead-magnet path.

Product nameStackPilot Start Here — 7-Day Worksheet Pack
HeadlineBuild the first operating folder for an AI-assisted one-person business.
SubheadSeven short worksheets help a beginner choose the buyer, offer, stack, agent job, content route, customer tracker, and delivery checklist before automating anything risky.
Value previewShow the Day 01 buyer map, fictional Tiny Bookkeeping Cleanup sample, proof-safety ladder, and approval-gate page before any email ask.
CTA draftSend me the worksheet pack
Trust lineNo passive-income claims, no auto-posting, no fake proof, no account setup — just the first files to make the business visible.
Microcopy draftIf a list is later approved: receive the Start Here pack and occasional StackPilot field notes. No spam, clear unsubscribe, no data resale.

Value preview sequence

The page should teach before it captures.

Preview 01

What you finish

Seven named artifacts: buyer map, offer one-liner, stack map, agent job card, proof route, customer tracker, delivery checklist.

Preview 02

What “done” looks like

Use the fictional sample clearly labeled as a teaching example, not validation or a real customer story.

Preview 03

What AI may do

Draft, organize, summarize, score, route, remind, and create local files. Humans approve public, paid, customer-facing, account, and private-data actions.

Before email capture exists

Privacy and delivery checklist.

Provider

Tim approves the email provider, account creation, sender identity, and terms before any setup.

Privacy

Privacy language, unsubscribe path, data storage, and support inbox are reviewed before launch.

Delivery

Download delivery is tested after a platform is approved; no broken gated file or unclear confirmation.

Metric

First metric is chosen before launch: visits to download attempt, opt-in rate, replies, objections, or manual feedback.

Proof and claim checklist

Public copy cannot borrow fake authority.

Allowed now

Local screenshots, blank worksheets, fictional samples, safety gates, and honest preview copy.

Not allowed

Fake testimonials, customers, logos, revenue, screenshots, validation claims, or case studies.

Human review

Tim approves every public proof claim, quote, metric, screenshot, support promise, and delivery claim.

Stop rule

If a beginner cannot explain the pack after the preview, improve the local page before connecting systems.

Future setup map

These are approval gates, not tasks Hermes completed.

Gate 01

Tim chooses path

Manual validation, free lead magnet, or paid product. This page supports only the future free path.

Gate 02

Tim approves systems

Email provider, deployment, analytics, privacy, sender identity, download delivery, and support route.

Gate 03

Hermes can assist locally

After approval, Hermes may prepare copy, QA checklists, screenshots, file manifests, and testing scripts for review.

Hermes-safe local work

AI may prepare the lead-magnet draft.

  • Write local landing copy and value-preview sections.
  • Organize privacy, delivery, and proof checklists.
  • Compare draft copy against proof-safety and FAQ rules.
  • Update local files, ZIP, contact sheets, and verifier coverage.

Human approval lock

AI may not open the capture system.

  • No email provider, account creation, terms, analytics, deployment, or public download gate.
  • No outreach, posting, paid ads, checkout, payment, KYC/tax/legal/identity data, or customer data.
  • No fake proof, revenue, testimonials, screenshots, logos, validation, or public claims without approval.

Next safe decision

Review the offer gate before building a list.

If there is no real feedback yet, use manual validation and offer-readiness review first. A lead magnet becomes sensible only after the pack is clear enough to preview and Tim approves the external systems.

Open offer readinessReview paid productRead FAQ desk